Demonstrating lollipop user interface to simulate taste in virtual and augmented reality environments. Credit: Lu et al, 2024/PNAS Virtual reality (VR) technology has long sought to incorporate the ...

The mystery is over about the flavor of a new jet-black ice cream that will be introduced by Columbus-based Jeni's on Aug. 14. The conceptual new release from Jeni Britton and Jeni's Splendid Ice ...

Taste and smell are so intimately connected that a whiff of well-loved foods evokes their taste without any conscious effort. Now, brain scans and machine learning have for the first time pinpointed ...

For the first time, scientists have discovered that smell and taste are inseparable much earlier in the brain than we thought. New research shows that odors can actually be coded as tastes in the ...

Ever bitten into a hot pie, yelped "Hothothot!" then had your taste buds go on strike for the next week? Taste buds are a sensitive bunch. Taste buds are clusters of tiny sensory cells. They detect ...