If you're a founder, freelancer or small business owner, chances are you've had at least one sales conversation go sideways — and maybe more than you'd like to admit. After presenting your offer ...

Damali Peterman, left, is the author of "Be Who You Are to Get What You Want: A New Way to Negotiate for Anyone Who's Ever Been Underestimated." She joined Shazi Visram, founder of Healthynest and ...