This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. KANSAS CITY, Mo. – The effects of color on ...

Veronica Then wore an electroencephalogram, or EEG, cap and stood in front of a black curtain with a white square placed behind her like a target. Studio lights beamed down from the ceiling as a panel ...

We can use the emerging science of color to make a stronger impression. For example, there’s a widespread impression that soft hues and gentle colors are relaxing, and that relaxation is a good state ...

Opinions expressed by Entrepreneur contributors are their own. It is becoming more and more apparent that colors in the office have a significant effect on productivity. The psychology of color is now ...

The science of human vision is important to any field that deals with colors. That means textiles, printing, and of course, displays. For over 100 years, human vision has been modeled using Riemannian ...

Have you ever stopped to consider why certain colors instantly grab your attention, evoke a specific mood, or even influence your decisions? It’s not just an ...